built environment ecosystem expertise
About US
Helping our clients position their products and services to meet ESG requirements and mandates enable us to
help them make better decisions, solve business challenges and create and capture value along the customer journey.
01. Strategic
Good short-term tactics can’t save an inadequate or non-existent long-term strategy. So we first determine where our customers are and where they want to go and then develop an executable plan to help them get there.
02. Professional
Trained in engineering and fluent in sales and marketing, we set high standards and hold ourselves accountable to deliver customer-focused, outcome-driven strategies to meet your business needs.
03. managed risk
We construct your strategic marketing decisions with an analytical decision-making process regarding marketing investments, profit potential, and achieving a return on your marketing investment.
Proven Success
Marketing Research is an Investment to Make Better Decisions
During a recent discussion with one of our customers, the Senior VP and GM shared that our market research with actionable insights enabled his business unit to successfully launch a new product launch and helped grow their revenue with 70% YoY growth.
%
Revenue Inrease
Executing Customer-Focused Value-Creation and Value-Capture
Strategic Marketing Expertise, Fluency in Engineering
Jon Zelinsky, P.E.
Managing Partner | Value Creator
Entrepreneur, Innovator, Speaker, and ESG / Built Environment Industry Expert
Jon is the managing partner for Prasino Energy, a B2B strategic marketing and management consulting company, delivering customer-focused, outcome-driven strategies. Jon is an innovative thinker and value creator passionate about delivering successful customer engagement through more effective marketing strategy and sales-aligned execution.
Jon works within the value chain serving the built environment market ecosystem, including building systems and infrastructure, construction, energy efficiency, and renewables that lead to sustainable and healthier building environments. In addition, he is a marketing expert who is fluent in engineering, driving market development.
Jon is an active member and contributor to the California Energy Alliance, including co-authoring a recommendation recommended to and approved by the California Energy Commission for the 2022 code cycle.
Previously, Jon served on the board of directors for the National Association of Energy Services Companies, often speaks at various industry events, and leads workshops and educational sessions. In addition, he has previously held leadership positions in engineering, business development, and marketing with leading global companies.
Jon holds a Master of Business Administration (MBA) from the New York University Stern School of Business and a Bachelor of Science (BS) degree from Purdue University. Jon is currently a licensed professional engineer in PA, NY, and MA.
drop us a line
You can also reach us at:
(267) 702 6805
marketing@PrasinoEnergy.com
We are headquartered in the Greater Philadelphia Metro Area and work throughout North America